leadership
Poonam Kothari
Mr Poonam Kothari is a veteran of the global gems and jewelry industry, with over 35 years of entrepreneurial leadership. He is the Founder and Director of multiple group companies including Achal Jewels, Flawless Co. Ltd., Diamantine Co. Ltd., and Purity Jewelry Co. Ltd., with operations spanning India, Thailand, USA, UAE, Belgium, China, Hong Kong and Japan.
Widely respected for his strategic foresight and deep industry expertise, Mr. Kothari has been instrumental in building one of India’s most trusted jewelry groups. He continues to drive business growth through innovation, global trade participation, and operational excellence.
In parallel, Mr. Kothari is an active angel investor through the family office, supporting ventures that focus on product innovation, consumer value, and long-term scalability. He brings not only capital but decades of business experience and strategic guidance to the startups he backs.
Samriddh Kothari
Based in Mumbai, Samriddh Kothari leads Achal Jewels, a heritage fine jewelry brand known for its craftsmanship in Polki and diamond jewelry. Under his leadership, the business has scaled its manufacturing capabilities, adopted advanced technology, and built a robust domestic presence in the B2B space.
In parallel, Samriddh is an active angel investor through his family office, backing early to growth-stage ventures focused on consumer innovation and scalable disruption. His investment thesis centers on strong fundamentals, long-term value creation, and products that meaningfully reshape consumer behavior.
He is currently spearheading a new venture in lab-grown and colorstone jewelry, aligned with emerging demand for sustainable and design-led offerings in the B2B space.
Divij Kothari
Executive at Purity Jewelry, where his key roles include overseeing and developing business for the company’s main export and local markets, which are the Middle East, Western Europe and North America. He also head the company’s technology endeavors in making Purity Jewelry a leading player in the online B2B space for the Fine Jewelry Industry.
Being of Indian nationality, growing up in Thailand and completing his undergraduate degree at Babson College in USA, he constantly strives to implement his international exposure in his business endeavors.